The Best Chat Bot Tools for Web & Facebook Messenger Marketing
Chat "Bots" are simply automated conversational experiences within either web or social media platforms online. While some chat bot tools might have a degree of technical sophistication, very few ...
The Ultimate Link Sharing, URL Shorteners, Pixel Retargeting, & UTM Parameter Guide
URL Shorteners, Link Retargeting, & Branded Link tools for Marketers URL Shorteners allow for businesses and marketers to condense lengthy URLs down into short hyperlinks. The biggest example would be ...
How to Create a Cold Email Campaign
How to Create a Cold Email Campaign from Scratch The success of a cold email campaign is dependent on two factors: 1) The list that your are targeting (the right prospects) 2) ...
The Best Cold Email Tools & Software for Sales Outreach Automation
There are multiple uses for a cold email platform, from link building, press and public relations outreach, to lead generation. The process and mechanics between the various cases are ...
The Best B2B Sales CRM Software, Tools, & Apps
What is the best B2B CRM Tool? There are many options for choosing a sales CRM, so let's dive in. CRM is a common acronym in business. It stands ...
B2B Marketing Guide: Facebook Ads for SaaS Lead Generation & Sales Growth
I recently recorded a podcast (audio & video below) episode with Alex Glenn, a Chicago Growth Marketing Automation Consultant, discussing what the best ways are to use Facebook for ...
Inbound Marketing Guide: Content Distribution & Recycling Across Social Media
There is an adage that 20% of your time should be spent on producing content, and the other 80% on promoting it. A successful content marketing plan should involve ...
Facebook Messenger Chat Bot Case Study: Casual Restaurant
This is a Facebook Messenger Chat Bot Case Study on a marketing project completed for Poke Bop, a Dallas, TX Sushi / Hawaiian Asian Fusion Eatery. The concepts and ...
The Best Podcasts for Game Developers & Mobile App Entrepreneurs
List of Mobile App, Game Development, Game Design, VR, & AR Podcasts I have had the pleasure to enjoy listening to quite a few mobile app and game development podcasts ...
The Best B2B Sales Prospecting Tools & Software
I've previously outlined how sales prospecting tools work at the top of the sales stack, and now I'll go into detail for the sales prospecting tools portion. These sales ...